As the medical marketplace grows more transparent, buyers have embraced price negotiation as the backbone of purchasing decisions. But negotiating price for medical devices doesn't have to result in only one winner. Using pricing science together with analytics, medical device manufacturer can find a way to make each deal valuable to the consumer as well as profitable.
To explore the path to optimizing price in the healthcare industry, we're taking a closer look at:
- Industry pricing challenges
- Price optimization strategies for good and bad years
- How price optimization can fuel revenue growth
…and more!
Produced by Tabor Custom Publishing and sponsored by PROS.
Download this complimentary report now!
